The role of the Chief Communication Officer (CCO) is evolving rapidly in this era of digital disruption. Communication leaders and their teams are uniquely positioned to help nurture the kind of high-velocity cultures that will help organizations thrive, according to research by McKinsey & Company. Not surprisingly, this also means that communication leaders are increasingly expected to actively participate in the formulation and implementation of business strategy.
What, then, are the skills, competencies, and attributes that organizations are looking for in their communication leaders? Continue reading “What does it take to be a Chief Communication Officer?”