October 31, 2016

What are the rules?

Hackathon Rules


How to Sign Up

Fill out the registration form via the link here by midnight on November 3, 2016.


Participation is open to Northeastern University students who are at least 18 years of age.

Content Usage

Please be respectful and responsible with assets and information belonging to the Navy.

Submission Guidelines

Please use the following format to submit your pitch to the judges:

  • What’s your idea?
  • Who’s your target audience?
  • How can you make it happen? i.e. Technology, strategy, platform, venue
  • How do you imagine your audience will engage, from start to finish, with your idea?
  • Do you have a prototype to showcase and share with us?

Submissions are not permitted to depict any content that violates the law or includes illegal, obscene, inappropriate, hateful, tortious, defamatory, slanderous or libelous content or otherwise violates these Official Rules. 

Winner Determination

During the weekend of November 5th and 6th, over a 24-hour period, eligible entrants will ideate an innovative digital experience, a social media campaign, or an offline, live interaction or exhibit that will bring to life stories from the Navy’s past, present and future.  At the end of the weekend, teams will deliver a 5-minute, fully-formed pitch presentation illustrating their idea.  Judges will determine winners based on the quality of the pitch in these equally-weighted categories:

Creativity & innovation of ideas

Relevance to the target audience

Overall quality of presentation

Judging panel: David Sable, Commander Kevin Shilling, Ken Dowling, Johnathan Kaufman


Prizes are non-transferable.  No substitutions or cash redemptions.  In the case of unavailability of any prize, Sponsors reserve the right to substitute a prize of equal or greater value.  Any taxes and unspecified expenses are the responsibility of winners.

If you win and your idea is chosen to implement, here are your next steps:

Y&R/Navy partnership will approach the student to enter into a fellowship agreement for a determined amount of time.

The student will be asked to sign an agreement and release form before proceeding with the fellowship.

Y&R/ Navy Partnership and the student will determine the level of engagement and participation in the implementation of the project.


By entering, entrants agree to be bound by these rules and the decisions of the judges, which will be final and binding in all matters relating to the contest.  Sponsors are not liable or responsible in the event that submissions are not used for any reason.  Submissions may be cut, edited, reformatted, rearranged, combined with other materials and/or otherwise modified. Void where prohibited. All federal, state and local laws and regulations apply.

Code of Conduct

Treat all other hackers with utmost respect. Be kind to others. Do not insult or put down other attendees.

Behave professionally. Do not hack others’ ideas.

To ensure a level playing field for all contestants, all code or design must be created during the duration of the hackathon.

Open your mind. Be prepared not only to learn something new from your hack, but also from the amazing people around you.

Have fun!

Sponsored by:

Y&R Advertising

Z Academy

3 Columbus Circle

New York, NY 10019


The Navy Partnership

Y&R Memphis

80 Monroe Avenue Suite 600

Memphis, Tennessee  38103