A selection of readings on viral culture:

Blackmore, Susan. The Meme Machine. Oxford University Press, 1999.

Boushey, Graeme. “Contagion in the Laboratories of Democracy.” Policy Diffusion Dynamics in America. Cambridge: Cambridge University Press, 2010.

Dawkins, Richard. The Selfish Gene (1976). Oxford: Oxford University Press.

Fish, Adam, Christopher Kelty, Luis F.R. Murillo, Lilly Nguyen, Aaron Panofsky. “Birds of the Internet: Towards a Field Guide to the Organization and Governance of Participation.”

Gilroy, Paul. “The Black Atlantic as a Counterculture of Modernity.” Black Atlantic: Modernity and Double-Consciousness. Cambridge: Harvard University Press, 1993. Print.

Heesterbeek, J.A.P. “A Brief History of R0 and a Recipe for its Calculation.” Acta Biotheoretica. 50: 189-204, 2002.

Kelty, Christopher.  Two Bits: The Cultural Significance of Free Software and the Internet Durham: Duke University Press, 2008.

Latour, Bruno. “Give Me a Laboratory and I will Raise the World.” Science Observed: Perspectives on the Social Study of Science. Eds. Karin Knorr-Cetina and Michael Mulkay. London: Sage, 1983.

Nahon, Karine, and Jeff Hemsley. Going Viral. Cambridge: Polity Press, 2013.

Payne, Robert. “Virality 2.0: Networked Promiscuity and the Sharing Subject.” Cultural Studies. 2012 DOI: 10.1080/09502386.2012.707219.

Sampson, Thomas. Virality: Contagion Theory in the Age of Networks. Minneapolis: University of Minnesota Press,  2012.

Vaidhyanathan, Siva. Googlization of Everything. Oakland: University of California Press, 2011.


Research Clusters

The Human Memome Project: Organization that studies memes to improve public health

The Virality of Information Project at the University of Washington

Viral Spaces – MIT Media Lab