The Graduate Certificate in Sales Management is designed to provide sales managers with an integrated approach to sales management that recognizes the customer journey does not end with a sale; instead, it is a continuous process of identifying opportunity, recognizing customer challenges, addressing customer pain points, and supporting customer success. To develop these skills, it is important for sales managers to better understand how analytics and AI can be used to understand customer behavior and predict market trends, develop strong leadership skills to build successful teams, and to use project management techniques to better reach goals.
Complete all courses and requirements listed below unless otherwise indicated.
Required Courses
Code | Title | Hours |
---|---|---|
LDR 6100 | Developing Your Leadership Capability | 3 |
SMT 6010 | Building Business Acumen | 3 |
SMT 6020 | Managing the Customer Experience | 3 |
SMT 6060 | Decision Support and Sales Analytics | 3 |
Elective Courses
Code | Title | Hours |
---|---|---|
Complete a minimum of 6 credits from the following: | 6 | |
Consumer Behaviors in the Online Environment | ||
Negotiation, Mediation, and Facilitation | ||
Creating a High-Performance Organization: Strategic Organizational and HRM Choices | ||
Talent Acquisition and Onboarding | ||
Leading Teams Strategically in a Global Environment | ||
Leadership Coaching for Purpose and Performance | ||
Special Topics |
Program Credit/GPA Requirements
18 total quarter hours required
Minimum 3.000 GPA required