Northeastern University eMinor

The eMinor is Northeastern’s interdisciplinary entrepreneurship minor, created for non-business majors who want to learn how to identify problems and build innovative solutions. Entrepreneurship is a way of thinking and viewing the opportunities around you. The eMinor was created to teach students from all disciplines how to experience the world through this lens. Students who pursue the minor are creative, motivated, and looking for ways to apply their unique talents and knowledge to an entrepreneurial context.

Consisting of just 5 courses, the eMinor is designed to fit into any curriculum for students seeking an intensive crash course in entrepreneurship. Several of the course requirements may be filled by courses in your current major area of study – check out the course offerings below.

While the eMinor is designed for non-business majors, the classes contain both business and non-business courses, promoting students to work in interdisciplinary teams. Such teams are often found at the heart of the most innovative startups.  Projects started in class may lead to new ventures advancing through the Entrepreneurs Club and IDEA. Students completing the minor will develop an understanding of the venture creation process including how to generate and develop a new business concept, apply quantitative and qualitative methods to identify and evaluate entrepreneurial opportunities, analyze data to create and evaluate a business models, and evaluate different funding sources for a new venture.

Talk to your academic advisor about how you can fit the Entrepreneurship Minor into your curriculum!

Your Journey Starts Here

For non-business students interested in entrepreneurship and innovation, the eMinor requires just five courses and is designed to fit into any curriculum.

Required: choose one of these three courses.

ENTR 4501 – Business Planning for Technology Ventures

Designed as a senior course for entrepreneurship majors. Covers the issues raised when creating a technology venture that goes through multiple rounds of financing in order to become a successful large company. Topics include managing growth, writing business plans, raising money, and formulating exit strategies. Focuses on projects to obtain venture financing from venture capitalists, angels, and corporate investors.

ENTR 4503 – Business Planning for Small and Medium Enterprises

Designed for seniors interested in launching a new venture or growing an existing business venture. Includes developing a business plan, strategy development for small- to medium-sized enterprises, sales forecasting, pro-forma development, debt financing, and service developments. Sponsored by the Center for Family Business, the focus of projects is to obtain a bank loan to start a business or grow an existing small- to medium-sized venture.

ENTR 4505 – Entrepreneurial Growth Strategy for Technology Ventures

Focuses on helping technology ventures define and improve their strategies and tactics to achieve external funding. Studies frameworks for developing a growth-focused product and service strategy; techniques to grow and evolve a startup team, creating scalable business models; and early stage, successive-round venture finance. Working in teams, students must apply these methods to improve the business plans for early stage technology ventures and to create new financial projections and investor packages for early stage ventures, with specific assessments of customer focus and needs, intellectual property, new product-line and technology strategy, and business model design. Company projects include the fields of web services, IT, healthcare, and life sciences. The course is a practicum on how to get new venture concepts funded and scaled from the perspective of entrepreneur and investor.

The remaining four courses can be chosen from the list below.
A minimum of two courses must be ENTR courses.

ENTR 1201- The Entrepreneurial Universe

Introduces students to the world of entrepreneurship. Covers the importance of entrepreneurship, the characteristics of entrepreneurs, and the entrepreneurship process. Describes entrepreneurship in its various forms, including startup growth ventures, entrepreneurship in small and medium enterprises, and microbusinesses.

ENTR 2301 – Innovation!

Designed for students across the entire University who wish to learn about innovation—the creative process, the different types of innovation, how innovations are created, and how innovations can be transformed into commercial reality either as new products or new services and either in startups, existing corporations, and nonprofit entities. Offers students an opportunity to obtain the fundamental insight needed to understand the innovation process and to become a player in it.

ENTR 2303 – Entrepreneurial Marketing and Selling

Designed to help aspiring and serious entrepreneurship students to generate and evaluate robust marketing opportunities that may serve as the foundation for a new venture. Once a new opportunity has been vetted, students then have an opportunity to work on developing an entrepreneurial marketing plan. Covers methods for recognizing, discovering, or creating opportunities and validating those opportunities. One of the biggest challenges entrepreneurs face is coming up with the right opportunity for a new venture. This is an applied and experiential course involving field research. Two key deliverables are the opportunity assessment project and the entrepreneurial marketing plan.

ENTR 3330 – Lean Design and Development for Entrepreneurs

Studies how to rapidly create new products and services. Starting with an introduction to new product and service design and the innovation life cycle, the course applies the management concept of lean, agile development to concept creation, customer research, prototype development, and market validation. Offers students an opportunity to apply these skills to their own new product or service ideas and develop prototypes during the semester. In addition, the course explores cost-effective approaches for finding and managing third-party suppliers for design, engineering, and early stage production and delivery. Students are assessed not only for the quality of their ideas and project execution but also for their ability to work in teams and communicate results.

ENTR 3220 – International Entrepreneurship and Innovation Consulting

Covers, from an international perspective, entrepreneurial opportunity identification and evaluation; market analysis and intelligence; joint venture and partnerships; agents, value-added resellers, and representatives; regulations, laws, and customs; regional and cultural issues; FINANCING foreign ventures; and choice of domestic and international legal entities. Offers students an opportunity to understand the complexities faced by entrepreneurs doing business in a global environment and to obtain the knowledge that helps them to successfully cope with that environment. Focuses on and emphasizes the perspective of the entrepreneur but also canvases the role of the intrapreneur as an innovator and the innovation process in the international context.

ENTR 3305 – Entrepreneurial Strategy and Business Model Design (pre-requisite Sophomore or above)

This is a course that provides you with the skills to develop business models in a strong robust way. It focuses on business modeling for new ventures from both strategic and financial perspectives. Business models have become a source of competitive advantage for new ventures, as important as products, services, and technology. Topics include different types of business models and their implications for revenue, operating expenses, profitability, and startup capital. Offers valuable tools for estimating, designing, and innovating business models; the financing requirements for a venture; sources of capital for venture startup; and deal structures. In addition to examining a series of business model cases, students analyze and assess current business model innovations occurring in high-growth industries.

ENTR 4510 – Management Consulting Abroad

Offers students an opportunity to experience firsthand some of the challenges that entrepreneurs are confronted with while searching for entrepreneurial opportunities or solving problems related to critical issues in today’s operating environment. Constitutes the follow-up experiential complement to any entrepreneurship-related course that focuses on a specific area. Requires students to work in teams to tackle problems of strategic importance to an assigned venture. Projects vary widely but typically involve investigating potential markets for a new technology/product/service, evaluating the competitive and strategic landscape, and finding the right path to successful opportunity exploitation. Takes a hands-on approach involving considerable time with customers and experts. Taught abroad.

ARTG 1250 – Design Process Context and Systems

Explores common design practices, principles, and vocabularies, introducing the design process as a method of inquiry and problem solving through studio projects. Emphasizes the importance of an awareness of audience and context in the creation of meaningful communications and experiences. Explores the practice of design as an iterative process, offering students an opportunity to obtain an understanding of the value of systems thinking and the importance of feedback and exchange as a means for assessing the quality of design’s effectiveness in helping users achieve their goals.

ARTG 3462 – Experience Design 1

Investigates a wide range of design research methods and means of representing user intentions and actions in order to develop coherent designs based on the needs of the user. Includes use of context assessment, user experience audits, and scenario development as means to understand the motivations, behaviors, and values of audiences and participants.

CS 4500 – Software Development

Considers software development as a systematic process involving specification, design, documentation, implementation, testing, and maintenance. Examines software process models; methods for software specification; modularity, abstraction, and software reuse; and issues of software quality. Students, possibly working in groups, design, document, implement, test, and modify software projects.

CS 4520 – Mobile Application Development

Focuses on mobile application development on a mobile phone or related platform. Discusses memory management; user interface building, including both MVC principles and specific tools; touch events; data handling, including core data, SQL, XML, and JSON; network techniques and URL loading; and, finally, specifics such as GPS and motion sensing that may be dependent on the particular mobile platform. Students are expected to work on a project that produces a professional-quality mobile application. The instructor chooses a modern mobile platform to be used in the course.

CS 4550 – Web Development

Discusses Web development for sites that are dynamic, data driven, and interactive. Focuses on the software development issues of integrating multiple languages, assorted data technologies, and Web interaction. Considers ASP.NET, C#, HTTP, HTML, CSS, XML, XSLT, JavaScript, AJAX, RSS/Atom, SQL, and Web services. Requires each student to deploy individually designed Web experiments that illustrate the Web technologies and at least one major integrative Web site project. Students may work as a team with the permission of the instructor. Each student or team must also create extensive documentation of their goals, plans, design decisions, accomplishments, and user guidelines. All source files must be open and be automatically served by a sources server.

GE 1110 – Engineering Design

Presents the engineering design process using case studies for a variety of engineering disciplines. Develops problem-solving skills used in engineering design. Introduces students to the use of spreadsheet tools to solve engineering problems including data reduction, and visualization of data and functions. Design topics include problem formulation and specification, creativity, evaluation tools, patents, ergonomics, system design, manufacturing, ethics in engineering, and presentation techniques. Presents engineering graphics focusing on developing three-dimensional visualization skills and computer-aided design (CAD) application. Students develop an original design solution to a technical problem as a term project.

GE5100: Product Development for Engineers

Focuses on the main processes needed to develop a complex, high-technology product. Emphasizes the most important techniques and approaches used in a startup environment. Seeks to benefit students of all engineering disciplines including computer science and biomedical, industrial, electrical, mechanical, computer, and chemical engineering. Includes a running practical project in which a new product is designed and executed through a series of small projects for each phase of the product development process. Topics include the product life cycle, new product development processes, project planning and management, new product idea generation, the systems approach to product development, design for manufacturing, market testing and launch, and escalation to manufacturing.

GAME 2010 – The Business of Games

Surveys a wide array of game-specific industry topics, including pitching and development of talking points, business models and revenue structures, studio organization and style, intellectual property, contracts, project management expectations, project green-lighting, production pipelines, RETURN ON INVESTMENT, outsourcing, and marketing. Exploring historical shifts and evolution of the video game market offers students an opportunity to obtain perspective on the status of the industry and potential growth in the economy.

Dr. Cheryl Mitteness

Dr. Cheryl Mitteness

Lead Faculty
c.mitteness@neu.edu
617.373.3728