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Networked Cultural Knowledge: Cultural Consensus and Cultural Consonance in Social Networks
February 2, 2017 @ 12:00 pm - 1:00 pm
Pizza will be served on the 10th Floor at 11:30 a.m. Please bring your Northeastern ID (or other photo ID) when entering the building *Please note date change to February 2 at 12pm* In this presentation I’ll share preliminary findings from Project Aquila, in which we used cultural domain analysis (CDA) to examine the distribution of cultural knowledge within the transnational social networks of Brazilian and Dominican immigrants in Boston. CDA includes a set of methods, developed within cognitive anthropology, that are used to study the content and structure of knowledge domains that are culturally defined. Such methods include consensus analysis (CCA) and cultural consonance analysis (CCO). CCA is used to assess the extent to which members of a community share cultural beliefs. CCO extends this work and posits that external constraints, including discrimination and economic hardship, can limit the extent to which people’s behavior approximates prototypical practices encoded in cultural models. Typically, both CCA and CCO are done with unrelated people who are thought to be members of the same culture. I will demonstrate the utility of embedding cultural consensus and cultural consonance data within a social network as a way to understand the distribution of cultural beliefs and behaviors within a group. I will discuss the ways that conceptualizing culture in terms of shared cultural knowledge within social networks contributes to the study of the relationship between culture and health in a number of ways. ABOUT THE SPEAKER Rosalyn Negrón is an Associate Professor of Anthropology at the University of Massachusetts, Boston, specializing in urban social anthropology. Broadly, Rosalyn’s research deals with the interpersonal dimensions of ethnicity in diverse cities, with a special focus on social interaction and social networks. With a range of applications, Rosalyn’s work bridges multiple substantive and methodological areas, including social network analysis, sociolinguistics, health disparities, and disparities in STEM participation. She has conducted research in Jamaica, Florida, New York City, and Boston. Rosalyn’s research has been funded by the National Science Foundation, National Institutes of Health, the Ford Foundation, and the Max Planck Institute for Religious and Ethnic Diversity.