Salzburg: Classical Music and Cultural Business *CLOSED*

Salzburg, Austria

Program Website Type:   |  Minimum GPA:
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  • Summer 1 Semester - May 18 - June 21, 2014 (dates are subject to change)

Application Deadline

  • Summer 1 Semester - Priority Deadline: November 15, 2013

Priority deadline is November 15th with a final deadline of January 26th. Program accepting applications until filled and is subject to close at any time.


Faculty leader: Professor Won-Hee An (

Study Abroad Coordinator: Daisy Biddle (

Information Session: 

January 22nd 5:30-6:30
Ryder Hall room #354

Term: Summer 1

Courses: MUSC 2137 Viennese School

BUSN 1990  Salzburg College course, "Cultural Business and Marketing"


This program consists of two courses.  One is a music course (MUSC2137), “Viennese School I” and the second course (BUSN1990) is Salzburg College's  “Cultural Business and Marketing”.  The first course will focus on music from the mid 18th century to the mid 19th century, specifically the music of Haydn, Mozart and Beethoven.  Classes during the day will focus on specific genres as well as specific works by major central European composers.  Site visits later in the day will provide context for these works.

The second course is designed to give the students a survey of the cultural industry, visualizing its functions and proceedings with first-hand accounts of professionals in one of the top “music cities” worldwide. It also aims at providing a more advanced and active view of the major areas of cultural marketing that all artists and managers have to understand to create an effective (worldwide) marketing strategy. Salzburg offers the backdrop to an insight into career possibilities in the performing arts and music industry, laying a particular focus on the specifics of the business side of the industry. Students will get in touch with local artists and managers who perform at or work for such prestigious institutions as the Salzburg Festival, the International Foundation Mozarteum, or the Salzburg Museum and thereby experience an insider’s perspective on the business and marketing side of culture.

Students will also be introduced to Austrian culture on many levels.  They will stay in Salzburg with host families, and will make trips to different Austrian cultural sites around Salzburg.  Students will spend 4 days in Vienna and will be able to see concerts at the Musikverein and Vienna State Opera as well as visiting different cultural sites there.  A trip to Eszterhazy Palace is also an option.  Student accommodations on this trip will be a student hostel, where they will live and interact with other European students.


MUSC 2137 Viennese School

BUSN 1990 Salzburg College's "Cultural Marketing and Business" course

Host University

Salzburg College

Eligibility Requirements

GPA of 2.5

Application Procedure

    • Online Dialogue of Civilizations application (available on OISP website and myNEU)
    • $500 non-refundable program deposit paid through NUPay.* Be sure to select the appropriate summer term.**
    • One copy of passport ID page – to be given directly to your faculty leader after acceptance.
    • 2-3 page essay answering the following questions (copy and pasted into online application):
    1. What are your personal and academic reasons for wishing to participate in this Dialogue of Civilizations program?
    2. How will the program further your academic and career goals?
    3. What is your previous travel and language experience, if any?
    4. What courses have you taken which are directly relevant to the program?

    *If you are not accepted into your Dialogue program, the $500 deposit will be credited to your student account.

    **Applications are not considered complete until deposit is received. This deposit will be applied to the full cost of the program.

    **Faculty may require additional information and/or interview (after application deadline)

Schedule Appointment →


Tuition: $10,195

DOC Fee: $2,500

Tuition and DOC Fee cover 8 Northeastern credits, round-trip airfare from Boston, housing for program duration, International SOS assistance, as well as some local transport, excursions and group meals.


Students will stay with host families.  Breakfast and dinned will be served by a host family seven days a week except during the field trips and college breaks.


Destination:  Students will stay mostly in Salzburg Austria except for the Vienna field trip.  Salzburg is the fourth-largest city in Austria and also the birthplace of 18th Century composer, Wolfgang Amadeus Mozart.