Programs by Major: Entreprenuership + Traditional
Traditional | Dublin, Ireland
Faculty leader: Dirk Libaers (email@example.com)
Study Abroad Coordinator: Katherine Pruess (firstname.lastname@example.org)
The New Venture Lab course is designed to experience first-hand some of the challenges that entrepreneurs are confronted with while searching for entrepreneurial opportunities or solving problems related to critical issues in today’s operating environment. The New Venture Lab course is the follow-up experiential complement to any entrepreneurship-related course that focuses on a specific area. Students are required to work in teams to work on problems of strategic importance to an assigned venture. The startup firms in which students will work are located both in the incubator at Dublin City University (DCU) and at the old Guinness Brewery, which has been converted into an incubator for high tech companies. Projects vary widely, but typically involve investigating potential markets for a new technology/product/service, evaluating the competitive and strategic landscape, finding the right path to successful opportunity exploitation. New Venture Lab is a hands-on course, so be prepared to spend a lot of time with customers and experts in-person, by email, and over the phone.