By Olivia Allen Each year in the Social Enterprise Institute’s introductory social entrepreneurship class, Professor Shaughnessy designates a handful of high-impact social entrepreneurs to the […]
If you are one of the millions of people who drink coffee every morning, consider drinking Green Mountain Coffee, or using one of their Keurig machines. Here’s one reason why.
I was walking up a steep hill in 100 degree heat in Northern Nicaragua earlier this month, with 25 of our social enterprise students, as part of our senior capstone class. We were in the second poorest country in the Western Hemisphere, and in one of its poorest regions, when we came upon a sign saying that Green Mountain Coffee, through its corporate social responsibility program, had supported a poor smallholder farmer cooperative with community investments.
Let’s consider the question of what is the right or best kind of motivation for the rapidly growing class of social entrepreneurs. It’s a hot area, with a lot of new entrants, and not much in the way of rules and guidelines.