William G. Mayer

Areas of Study

American politics; public opinion; media and politics

Selected Publications

  • The Front-Loading Problem on Presidential Nominations Brookings Institution Press, 2004
  • The New American Democracy, 5th Edition, Pearson Longman, 2007
  • The Making of the Presidential Candidates Rowman and Littlefield, 2008
  • The Swing Voter in American Politics Brookings Institution Press, 2008
  • In Pursuit of the White House 2000: How We Choose Our Presidential Nominees. Chatham, NJ: Chatham House, 1999
  • “Mass Partisanship, 1946-1996″ in Byron Shafer (ed), Partisan Approaches to Postwar American Politics. Chatham, NJ: Chatham House, 1998
  • The Divided Democrats: Ideological Unity, Party Reform, and Presidential Elections. Boulder, CO: Westview Press, 1996
  • “In Defense of Negative Campaigning.” Political Science Quarterly 111, 1996
  • In Pursuit of the White House: How We choose Our Presidential Nominees (editor). Chatham, NJ: Chatham House, 1995
  • The Changing American Mind: How and Why American Public Opinion Changed between 1960 and 1988. Ann Arbor, MI: University of Michigan Press, 1992

Selected Professional Activities

  • United States Information Agency, Sponsored Speaking Tour of Australia, 1999
  • Visiting Professor of Government, Harvard University, 1997-1998
  • Fellow in Ethics, Program in Ethics and the Professions, Harvard University, 1995-1996
  • Executive Director, Committee on Party Renewal, 1995-1997
  • Editorial Bord, Polity, 1993-1996

Recent Courses


  • POLS 7255- American Political Parties and Elections


  • POLS 2330- American Political Thought
  • POLS 3310- Parties and Elections
  • POLS 3320- Politics and Mass Media