After getting dropped by all his major sponsors, Olympic swimmer Ryan Lochte signed a new endorsement deal with a little-known cough drop company. It’s a potentially low-risk, high-reward move for both the athlete and the brand, says professor Bruce Clark.
New research from Northeastern psychology professor Lisa Feldman Barrett shows that our beliefs about how farm animals are raised—whether on “factory farms” or in more humane conditions—can shape our meat-eating experience, from how we think it smells and tastes to how much we’d be willing to pay for it. “We show that what you feel very directly influences not only how you interpret what you see but also very literally what you see,” Barrett said.
More than 10,000 people are expected to protest outside the Republic National Convention in Cleveland this week. Tensions are running high, particularly because of the recent spate of terrorist attacks […]
The award, from the NIH and the EPA, will establish a center in Puerto Rico that will study how pollutant exposure and psychosocial risk factors impact the health and development of children living on the island’s heavily contaminated northern coast.
Web personalization expert Christo Wilson holds forth on Amazon Prime Day, the latest manufactured shopping day to promise big savings on scores of products, and offers up some tips for online shoppers looking to exercise their consumer freedom.
“Your innovation is nothing until you find a way to monetize it,” says Oleks Osiyevskyy, an assistant professor of entrepreneurship and innovation. “Unless you commercialize your invention you won’t earn money nor will you change the world.”
In a recent talk at TED Women, associate professor Rupal Patel announced The Human Voicebank Initiative: a crowd-sourced platform that will help give personalized synthetic voices to people with severe speech impairments.
Katherine Tucker, professor of nutritional epidemiology in the department of Health Sciences and coauthor of a new textbook on nutrition and disease, says that following a healthy diet could prevent diabetes, heart disease, and many forms of cancer.
The burgeoning oil industry in the African nation of Ghana has the potential to create widespread gentrification, according to Kwamina Panford, an associate professor of African American studies at Northeastern University.
President Joseph E. Aoun said on Wednesday at the annual State of the University Town Hall Meeting that Northeastern is well positioned to lead in higher education’s rapidly changing landscape.
President Aoun calls students, faculty and staff a “powerful force” for innovative research, academic excellence and engagement on campus and across the world.