3Qs: Should the Electoral College be abolished?

Donald Trump won the pres­i­den­tial elec­tion but nar­rowly lost the pop­ular vote, prompting some to ques­tion whether the Elec­toral Col­lege is good for democ­racy. William Crotty, pro­fessor emer­itus of polit­ical sci­ence, calls the Elec­toral Col­lege a “ter­rible system that has no place in an age where democ­racy is ascendant.”

3Qs: What the Lochte saga can teach us about branding

After get­ting dropped by all his major spon­sors, Olympic swimmer Ryan Lochte signed a new endorse­ment deal with a little-​​known cough drop com­pany. It’s a poten­tially low-​​risk, high-​​reward move for both the ath­lete and the brand, says pro­fessor Bruce Clark.

Chew on this: How we believe our meat is raised can influence how it tastes

New research from North­eastern psy­chology pro­fessor Lisa Feldman Bar­rett shows that our beliefs about how farm ani­mals are raised—whether on “fac­tory farms” or in more humane conditions—can shape our meat-​​eating expe­ri­ence, from how we think it smells and tastes to how much we’d be willing to pay for it. “We show that what you feel very directly influ­ences not only how you inter­pret what you see but also very lit­er­ally what you see,” Bar­rett said.

New grant puts Northeastern at forefront of solving health challenges for women, children

The award, from the NIH and the EPA, will estab­lish a center in Puerto Rico that will study how pol­lu­tant expo­sure and psy­choso­cial risk fac­tors impact the health and devel­op­ment of chil­dren living on the island’s heavily con­t­a­m­i­nated northern coast.

3Qs: Online shoppers ‘Primed’ for huge deals

Web per­son­al­iza­tion expert Christo Wilson holds forth on Amazon Prime Day, the latest man­u­fac­tured shop­ping day to promise big sav­ings on scores of prod­ucts, and offers up some tips for online shop­pers looking to exer­cise their con­sumer freedom.

Take 5: What makes a good business model?

Your inno­va­tion is nothing until you find a way to mon­e­tize it,” says Oleks Osiyevskyy, an assis­tant pro­fessor of entre­pre­neur­ship and inno­va­tion. “Unless you com­mer­cialize your inven­tion you won’t earn money nor will you change the world.”