Can China become an innovation hub?

The answer is yes, according to Michael Gasiorek, a fourth-​​year stu­dent in the Bach­elor of Sci­ence in Inter­na­tional Busi­ness pro­gram who is spending two years studying and working in China.

3Qs: Buying into the knockoff factor?

Retail titans Apple, Nike and Ikea have to com­pete with impostor replicas of their retail stores that have popped up in the southern dis­trict of Kun­ming city in south­west China and other parts of the world. These stores hawk knockoff prod­ucts to some­times unknowing cus­tomers. Tony Gao, an assis­tant pro­fessor of mar­keting in Northeastern’s Col­lege of Busi­ness Admin­is­tra­tion, inter­prets the broader impli­ca­tions to con­sumer wel­fare, intel­lec­tual prop­erty rights pro­tec­tion and how these com­pet­i­tive behav­iors affect inter­na­tional marketing.