IDEA is North­eastern University’s student-​​run pro­gram that pro­vides money and guid­ance to aspiring entre­pre­neurs. Emily talks with 23-​​year-​​old Stariella Newman, who used $10K in IDEA seed money to start Willo Cock­tails — a low-​​calorie, organic bot­tled cock­tail company.

Read the article at WGBH →