Polka dot, afro” has been punc­tu­ating children’s com­mer­cial tele­vi­sion about every five min­utes for the last month, it seems to me, but a letter just filed with the Fed­eral Trade Com­mis­sion has a far more serious com­plaint about the mar­keting of Mada­gascar 3: That it links the movie’s comic animal char­ac­ters with an over-​​the-​​counter drug — grape-​​flavored chew­able Clar­itin — in mes­saging directed at chil­dren. (Almost like a jingle: Polka dot, polka dot, polka dot, Claritin!)

Read the article at WBUR →