North­eastern alumnus Jes­sica Bash­elor has decided to pursue her long­time pas­sion for fit­ness and exer­cise by opening South Boston’s first indoor cycling studio, The Handle Bar.

In Boston there’s a cult fol­lowing for spin­ning, but there’s a small niche of people who have never tried it and are scared of it,” said Bash­elor. “Opening this studio in Boston will both expose people to spin­ning and grow the market. The more that pop up, and the more people that try it, the more they’ll love it.”

After grad­u­ating in 2010 with a degree in biology, Bash­elor took a job at a startup activewear com­pany, which brought her to stu­dios and gyms across New Eng­land and allowed her an inside look into run­ning a fit­ness busi­ness. After eight months at the startup, Bash­elor decided it was time to branch out and embrace her own entre­pre­neurial spirit by starting work on her own fit­ness studio.

After making the deci­sion to become a cer­ti­fied spin instructor in 2012, Bash­elor reached out to IDEA, Northeastern’s student-​​run ven­ture accel­er­ator, which pro­vided her with net­working oppor­tu­ni­ties, con­nected her to pro bono legal work, and exposed her to men­tors that helped shape the path she ulti­mately took.

The Handle Bar, which offi­cially opened its doors on June 15, offers an a la carte expe­ri­ence, giving people an oppor­tu­nity to try spin­ning on a class-​​by-​​class basis rather than make the kind of large finan­cial com­mit­ment a typ­ical gym might. Bash­elor said she’s brought top-​​of-​​the-​​line equip­ment, nine of the best instruc­tors Boston has to offer, and a great staff to the 1,700-square-foot studio.

Big gyms don’t have the incen­tive or the time to make a spin class what it really can be,” explained Bash­elor. “Since we focus on one type of fit­ness, we’re really able to hone in on the details and make them perfect.”

For the grand opening, The Handle Bar offered 12 free classes over a two-​​day period, which brought in an impres­sive amount of interest and a steady stream of reg­u­lars who bought multiple-​​class packs.

I would love to even­tu­ally open a new loca­tion, but my imme­diate goal is to create a strong com­mu­nity at The Handle Bar,” said Bash­elor. “I want to become part of the South Boston neigh­bor­hood and have everyone feel like this is a haven where they can meet new people, do fun things as a group, and escape from their day-​​to-​​day.”