North­eastern Uni­ver­sity senior Jeff Sayles II has earned one of five highly com­pet­i­tive sports mar­keting intern­ships at Red Bull, edging out more than 1,400 other stu­dent appli­cants nation­wide. He’ll start work with the global energy-​​drink com­pany after his grad­u­a­tion in May.

The oppor­tu­nity orig­i­nally caught Sayles’ atten­tion as he was surfing Face­book, and he recalled his per­sonal phi­los­ophy: “Live for today, dream for tomorrow.” The archi­tec­ture major planned to pursue his master’s degree in the same area; but with the cur­rent state of the economy, he began exploring other poten­tial fields.

Inspired, Sayles entered the intern­ship process despite a lack of tra­di­tional busi­ness or mar­keting expe­ri­ence. “I was a wild card,” he said.

Sayles said North­eastern pre­pared him for his new chal­lenge by enabling him to grow cre­atively and develop trans­ferrable skills. Maria Stein, the university’s director of career ser­vices, said stu­dents are exposed to a wide variety of expe­ri­ences at North­eastern that help them to tap into their per­son­al­i­ties, dis­cover how to uti­lize their skills more broadly and pursue new opportunities.

We want North­eastern stu­dents to learn how to manage their careers by looking ahead, fig­uring out the next step, taking what they have and bringing it to the next level,” Stein said. “We want them to own their careers and pro­fes­sional lives.”

Throughout the com­pet­i­tive appli­ca­tion process, Sayles tapped into his innate cre­ativity and skills honed in his archi­tec­ture studies. When asked to create a busi­ness plan in a later stage of the com­pe­ti­tion, he took advan­tage of his mul­ti­fac­eted inter­ests and per­son­ality to develop a fundraiser that com­bined women’s extreme snow sports, breast-​​cancer aware­ness, a con­cert and social media to build a fan base and foster a team environment.

Sayles ulti­mately stood out for his com­fort level pre­senting in front of peers, his ability to show his ideas visu­ally and his acumen in plan­ning out an idea and pitching him­self as a businessman.

His strong work ethic also came into play. Sayles was part of a stu­dent group charged with cre­ating a motto and building inspi­ra­tion around the Red Bull brand as part of a 24-​​hour chal­lenge. The team incor­po­rated the slogan “Share your dream, wear your dream” to urge other Boston-​​area col­lege stu­dents to pen their aspi­ra­tions and inspi­ra­tions on a 10-​​foot-​​tall mobile struc­ture the team cre­ated. Sayles’ group also cre­ated a pro­mo­tional video of its experiences.

You’re willing to put in the extra time and push your­self when you have a pas­sion for what you’re doing,” Sayles said. In May, he will move either to Santa Monica, Calif., or New York City to work on Red Bull’s world­wide, large-​​scale pro­mo­tional events.