Student entrepreneurs often wear many hats as they strive to achieve balance among their heavy workloads, multiple passions, and sky-high goals. We decided to continue our miniseries “A Day in the Life of a Student Entrepreneur,” by this time following around Zack Smith, full-time student, musician, and founder of Collegiate Contact.
10:00 – 11:15 a.m. Zack has a presentation in his entrepreneurship class for which he must pitch a venture idea. The presentation aims to draw other classmates to his idea, form a group, and proceed in maturing the idea.
11:30 a.m. – 12:45 p.m. He then has a midterm in his Operations Management class, which kept him up until 3:00 a.m. the night before.
12:45 – 2:30 p.m.
- Zack receives a phone call from a potential client. After listening to the client’s needs, he determines that the best approach would be to configure a 10-person street team and run a guerrilla marketing event for three days.
- After sealing the deal and hanging up the phone, Zack immediately sends an email to his Vice President of Student Relations to start reaching out to Collegiate Contact’s student network.
- Next he has a phone interview with an online magazine, where he discusses the premise of Collegiate Contact and how it is a useful service for both students and companies.
- Zack then creates a recap for a client’s past event. The recap consists of an overview, results, and pictures from the event.
- Lastly he finishes up a case study that is due for his Business Law and Ethics class.
2:30 – 3:45 p.m. Zack attends his Business Law and Ethics Class.
5:00 – 6:00 p.m. Zack has a business meeting over dinner to discuss options for increasing Collegiate Contact’s online advertising. He feels that creating online awareness of their service is very important in building a larger student-and-company network.
6:30 – 7:15p.m. Zack uses his time after dinner to construct a phone call with a student interested in joining Collegiate Contact’s network. In order to play the “matchmaking” role between clients and students, he needs to fully understand what the student is looking for, get a feel for their personality, and understand his or her capabilities.
7:30 – 8:00 p.m. He then meets briefly with Collegiate Contact’s Vice President of Sales to get client updates and review new job opportunities for their students.
8:00 – 9:30 p.m. Zack runs their weekly team meeting in which they review their completed assigned tasks and the overall progress of the company. They discuss creative opportunities, strategic marketing approaches, and upcoming events for their students.
9:30 – 11:00 p.m. Following the meeting he works with the Vice President of Operations to construct, organize, and update their student database. They also work on their company website by adding new pictures from recent events, updating their social media outlets, and working towards improving their online application process.
11:00 p.m. – 12:30 a.m. Zack now must work on his homework and finish studying for his Marketing exam.
12:30 – 3:30 a.m. This is the time when Zack gets to focus on music. Music has been a part of his life for many years, starting when he learned how to play the piano at the age of 7. He writes, composes, records, and produces all of his music. He rarely has time during the day to pursue this passion because of his many other responsibilities as a student entrepreneur. Therefore, he is only able to work on music late into the night unless he has a scheduled recording session with local artists.
Despite such a hectic schedule, Zack never loses the big smile on his face as he completes each task on his lengthy list of things to do. “It’s all about doing what you love,” he says, “and I’m just trying to do it all!”