Gordon Adomdza, PhD

Gordon K. Adomdza

Assistant Professor of Entrepreneurship & Innovation


Research Area Entrepreneurial decision-making

Dr.Adomdza’s research interests lie at the intersection of social psychology and entrepreneurship with regards to understanding opportunity recognition, validation and pursuit at the start-up and corporate level. He also has a developing interest in sustainable business models for social entrepreneurship.

External Activites:

Professor Adomdza participated on projects at Continuum Innovation and was a member of their Emerging Markets Research group for 3 years. He has worked with the Canadian Innovation Center on the validation of an invention evaluation tool.