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The easiest way to describe an immersive world is to loosely call it a "3D web" experience – many who are part of an immersive world might find that too shallow a comparison, but it's at least a good starting point. This is because users participate in immersive worlds through browsers designed for accessing the information in these worlds, the same way Firefox, Internet Explorer, and Safari are designed to allow users to access (and therefore to participate in) the information on the web. The key difference is that the information in an immersive worlds is packaged and designed to resemble 3 dimensional spaces, which opens up many new and exciting oportunities.
Currently SecondLife (http://www.secondlife.com/) is the most widely used immersive world.
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