Linkedin: 18 Ways to Turn Your Profile into a Portfolio

The trend right now is all things visual.  We are so much more likely to click on a blog post if we are drawn to the photo or image that accompanies it.  No pic at all.  Forget it!  We probably won’t even bother.

So why not harness this visual trend and use it to our advantage in our Linkedin Profiles.

Some people call this adding "Media Links" others call it Linkedin's "Professional Portfolio."  Regardless of the name, this tool will allow you to link to other websites or upload your presentations and other documents.  You can add them to your Summary, Experience, Education and Projects.  And it's fast to do.  So, how about it.  Are you ready to transform your profile into a portfolio?

 

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While in "edit mode" look for the square with a plus sign.

 

More details on how-to: here.  List of what you can upload: here.

Want inspiration?  Here are some ideas of what you might consider including, courtesy of my social media savvy friends and colleagues:

1. Your Personal or Company Website
Barbara Babkirk
Career Counselor & Outplacement Consultant
Details: here

1a

Eva Kubu
Associate Director of Communications & Outreach at Princeton University
Details: here

1b

2. Online Bios  (i.e. Vizify, About.me)
Hannah Morgan
Job Search Strategist, Reputation Management & Social Media Guide
Details: here

2

3. Blogs
Bob McIntosh
Career Strategist | LinkedIn Trainer | Career Marketing Writer | Blogger Workshop Specialist | Career Center of Lowell
Details: here

3a

Donna Svei
Executive Resume Writer | Retained Search Consultant | Career Blogger
Details: here

3b

 

 

4. Collection of Articles / Blogs – Using Box.com
Deborah Rooney
Power Marketing & Coaching
Details: here

4

 

5. Resume - PDF
Chaim Shapiro
Career Services LinkedIn Leader /  LinkedIn Consultant

5

 

6. PowerPoint Presentations - Uploaded Directly, or via SlideShare
Lisa Ray
Social Media + Career Development, Macalester College
Details: here

6a

Gerald Tang
Student-Centered Career Coach | Social Media & Technology Speaker Connector & Relationship Builder | Yogi & Foodie | Columbia University
Details: here

6b

 

 

7. Prezi Presentations
Mary F. Sweeney
Career Counselor providing career directions to students in the great potato state!
Details: here

7

 

 

8. Upcoming Event / Workshop – You are Running or Contributing to
Sabrina Woods
Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional
Details: here

8

 

 

9. Past Conference / Meeting – Where You Already Presented
Nancy Richmond
Professor ◊ Director of Career Services ◊ Speaker ◊ Social Media Consultant
Details: here

9a

Amanda C. Peters 
Harvard Kennedy School | Career Counselor | Connector
Nancy Richmond
Professor ◊ Director of Career Services ◊ Keynote Speaker ◊ Social Media
& Sabrina Woods
Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional
Details: here

9b

 

 

10. Showcase a Project from Work – Using PowerPoint 
Matthew Draper
Strategic Innovator | Marketer | Planner
Northeastern University Marketing Student, Dec. 2013

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11. Website for Product or Project – That You Contributed to
Ethan Bagley
Principal Innovation Catalyst at Constant Contact
Details: here

“The Keurig Vue brewing system was the program I had the most impact on both from a design and quality perspective while at Keruig.”

 

11a

 

Chris J Reed
Chief Marketing Officer at mig33
Details: here
Website: here

 

11b

 

 

 

12. Video or News Report – Featuring You as a Guest Speaker 
Kevin Grubb
Career Counselor and Social Media Specialist | NACE Ambassador | Featured Speaker | Consultant | Writer
Details: here

 

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13. Audio: Podcast or Radio Interview  
Steve Levy
An Engineer who crossed over to the "dark side" and became a Recruiting and HR Leader/Player/Coach
Details: here

 

13a

 

Donna Sweidan
Career/ Executive & LinkedIn Coach ■Speaker ■ NYTV Job Hunt Expert ■ Inspiring a bold approach in the new economy
Details: here

 

13b

 

 

 

14. Webinar 
Jason Alba
Author of 51 Alternatives to a Real Job, I'm on LinkedIn - Now What??? and creator of www.JibberJobber.com
Details: here

 

14

 

 

 

15. Newsletter Sent via Email – Saved in MS Word & Converted to PDF    
Sabrina Woods
Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional
Details: here

 

15

 

 

 

16. Testimonials From Clients / Coworkers – via Video or PowerPoint
Wayne Breitbarth
Social Media Trainer Speaker & Consultant | Author, THE POWER FORMULA FOR LINKEDIN SUCCESS | LinkedIn Expert
Details: here

 

16a

 

Sabrina Woods
Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional

 

16b

 

 

 

17. Non-profit or Other Organization – That You Contributed to (link to Website)
Ethan Bagley
Principal Innovation Catalyst at Constant Contact
Details: here

17a 

 

 

 

D. B. Wienke
Marketing Rainmaker | Social Media Marketing | Healthcare I Financial Services | Legal Services
Details: here

 

17b

 

 

 

18. And Last, But Not Least – An Online Portfolio
Amy Austin
Innovative Multimedia Designer | Creative UI Artist | Collaborative Marketing Artist | Video Production Enthusiast
Details: here

 

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This should help us to get the conversation started.  What else would you add?  Any additional ideas are welcome!

Also, please feel free to connect with me on Linkedin.  I'm happy to be connected to those who read my blog posts, www.linkedin.com/in/sabrinawoods.